Emarketing Products

Database Modules

Create a Rising Tide of Actionable Data

The WaveMaker Emarketing System can link to your existing databases and/or prospect databases. Or, WaveMaker can operate from a single remote database and report back to that same database or any other required database.

The WaveMaker Emarketing System records and stores all relevant information on users, recipient actions and responses. Information may also be ported back to remote legacy databases if desired. The end result is that you and your organization receive relevant information when queried, enabling you to leverage past experience and knowledge into more powerful emarketing strategy.

WaveMaker 5.0 supports the following types of databases:

Existing client database - maximize your investments and minimize internal disruptions by using your existing database(s) for various components of the WaveMaker system

WaveMaker Recording Database - know the precise results of your campaigns by recording activities occurring within the WaveMaker Suite and certain actions by users/recipients of WaveMaker communications, such as Email opens, click-thrus, and referrals; opt-outs; web page views; and web form completions and submissions

WaveMaker Reporting Database - report back to various existing client database(s) to insure that decision-makers have the information they need to go forward, such as: all sends; Email opens, click-thrus, and referrals; opt-outs; web page views; and web form completions and submissions

For more information or to schedule an appointment to discuss BrainWave's emarketing products and services, click here.

WaveMaker Modules

• Customer Database

• B2B Email Marketing

• Contact Manager

• Response Reporter

• CRM

• Dynamic Content Creation